![]() ![]() While Qubo would initially carry Spanish-language dubs of its programming for its Telemundo block, Rodriquez did not rule out the possibility of developing original children's programming tailored to Hispanic audiences through Qubo in the future. Qubo president Rick Rodriquez (who formerly served as a programming executive at Discovery Communications) explained in a 2008 interview with Multichannel News that Qubo was designed as a bilingual brand, offering programming in both English and Spanish. The brand would encompass programming blocks on NBC Universal and Ion's respective flagship broadcast television networks (NBC, Telemundo and Ion Television), a video on demand service, a website, and a standalone 24-hour network to be carried as a digital subchannel on television stations owned by Ion Media Networks and by cable and satellite providers. In May 2006, Ion Media Networks, NBCUniversal (which owned a 32% interest in Ion Media at the time), Corus Entertainment, Scholastic Corporation and Classic Media (which is now owned by NBCUniversal) announced plans to launch a new, multi-platform children's entertainment brand known as Qubo, oriented towards providing "educational, values-oriented programming" targeted towards children of all ages.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |